NewJeans' Haerin For Dior's Denim Oblique Jacquard Campaign

Introduction

NewJeans’ Haerin stars in a new campaign for Dior, showcasing the luxury brand’s Denim Oblique Jacquard. This collaboration places Haerin among other K-pop stars like Blackpink’s Jisoo and BTS’ Jimin, who also represent the prestigious French fashion house. NewJeans’ Haerin has recently become the face of Dior’s Denim Oblique Jacquard campaign, adding a fresh and youthful charm to the luxury brand’s iconic collection.

Known for her impeccable fashion sense and unique style, Haerin embodies the perfect blend of contemporary and classic that Dior seeks to represent in this campaign. The Denim Oblique Jacquard line features intricate patterns and a modern twist on traditional denim, and Haerin’s involvement brings a dynamic and trendy appeal to the collection.

Her participation not only highlights her rising influence in the fashion world but also underscores Dior’s commitment to embracing innovative and diverse talent. As Haerin graces the campaign, her youthful energy and stylish presence resonate with a global audience, making her an ideal ambassador for Dior’s latest fashion statement. The collaboration is a testament to the synergy between high fashion and pop culture, showcasing how iconic brands like Dior continue to evolve and captivate new generations through strategic partnerships with emerging stars.

NewJeans’ Haerin has taken the fashion world by storm as the new face of Dior’s Denim Oblique Jacquard campaign, infusing the iconic brand with a fresh, youthful energy. Her selection reflects Dior’s strategic move to blend high fashion with contemporary youth culture, a perfect match considering Haerin’s burgeoning influence in both the music and fashion industries. The Denim Oblique Jacquard collection is known for its intricate designs and luxurious take on casual denim, and Haerin’s involvement adds a layer of modernity and vibrancy.

Her natural charisma and stylish persona bring a new dimension to the campaign, making it appealing to a broader, younger audience. This collaboration signifies a significant milestone for Haerin, showcasing her versatility and expanding her reach beyond the music scene. It also underscores Dior’s commitment to staying relevant and innovative by partnering with rising stars who resonate with today’s fashion-forward consumers. As Haerin frontlines this campaign, she not only elevates the collection but also cements her status as a global fashion icon, setting trends and inspiring fans worldwide. This partnership is a shining example of how established luxury brands can successfully integrate contemporary talent to create compelling and resonant campaigns.

Haerin in Dior’s Denim Oblique Jacquard Campaign

Haerin takes center stage in Dior’s latest campaign, modeling the brand’s signature Denim Oblique Jacquard. Designed by Maria Grazia Chiuri, this collection features Dior’s emblems on iconic pieces such as:

Saddle Bags
Book Totes
Toujours
East-West models from the 30 Montaigne line

Dior emphasizes the unique bond they share with Haerin, stating, “This is an opportunity to celebrate the privileged ties binding more than ever the NewJeans singer and Dior. Between elegance and audacity, a unique friendship in the name of creativity.”

Dior’s Esteemed Ambassadors

Haerin is the newest K-pop star to join Dior’s list of esteemed ambassadors. She follows in the footsteps of:

Blackpink’s Jisoo
Exo’s Sehun
Astro’s Cha Eunwoo
BTS’ Jimin

These artists represent Dior at key events and in promotional materials across fashion, beauty, and jewelry lines.

NewJeans Members in Luxury Fashion

The rest of NewJeans also have strong connections to the luxury fashion world:

Danielle: Ambassadorships with Burberry, Celine, and YSL Beauty
Hanni: Deals with Gucci and Armani Beauty
Minji: Ties to Chanel
Hyein: Face of Louis Vuitton

Fashion Collaborations and Campaigns

NewJeans has participated in several high-profile fashion collaborations and campaigns:

Nike Air Max shoot
Upcoming collection with Hiroshi Fujiwara

Conclusion

See Haerin’s Dior Denim Oblique campaign in the gallery above. This campaign highlights the growing influence of K-pop stars in the luxury fashion industry, cementing Haerin’s place alongside other global icons, following: Blackpink’s Jisoo, Exo’s Sehun, Astro’s Cha Eunwoo and BTS’ Jimin.

Source: Dior

For more information on NewJeans and their latest ventures, visit our internal NewJeans page.

To read more articles like this, visit: Regent Studies